Hey there, I’m Snigdha!

Who am I? Here’s the abridged version:

Now: MBA candidate at UNC Kenan-Flagler, Class of 2028. Thinking about what I want to build next.
Before that: Blinkit and Noon, building growth systems at scale. Pricing engines, liquidation models, growth frameworks, forecasting tools.
Even before that: Founded Purple Pixie Cakes from scratch and grew it to 10K+ lifetime orders across two cloud kitchens. Learned more about unit economics and operating under pressure than any classroom could teach.
Always: Cats, swimming, diving, art, strategy board games that go on too long, and problems that look messy until you find the structure inside them.

Experience

UNC Kenan-Flagler Business School
Master of Business Administration
May 2028
- Muthoot M. George MBA Fellowship and Kenan-Flagler Fellowship recipient
- First-Year Liaison, Business Technology Club
- First-Year Liaison, Social Activities, MBA Student Association
- Tutor, BUSI 411 Business Analytics and BUSI 403 Operations Management
Institute of Hotel Management, Delhi
Bachelor of Science, Hospitality and Hotel Administration (Hons)
2015 to 2018

National Association of Disabled Enterprises
CSR work with NADE during my IHCL traineeship, alongside 200+ artisans.
Fans of Cats Delhi
Fostered and rescued 35 cats.